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The Ultimate safeguard against uncertainties of life – now just a click away!

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The Ultimate safeguard against uncertainties of life – now just a click away!
November 05, 2018

The basic principle of survival ordains us to be cautious and prepared at all the times and this is where the tenets of our financial inclusion help us to hold our ground. Life in the present times has increasingly become far more structured and fragile at the same time. Cost of living and the basic requirements for a decent existence have boomed and are expected to increase monetarily even more in the coming future. Added to this are the generic woes of an uncertain life with the three “Ds” lurking around – the three “Ds” of death, disability and disease. There has been a rather inverse relationship between general health and well-being of present generation of human beings and the magnanimous growth in medical research and development of curative agents. 

Along with the predominant increase in life expectancy and ease of availability of health sustaining and disease-prevention facilities, there has been a spate in the diseases and disorders. What adds to the burden are the various medical costs involved when it comes to treatment and rehabilitation. This includes the heavy monetary load that the patient’s family has to bear and if hospitalization for long duration is involved, the savings of the family often face the brunt of the impact. Any unfortunate occurrence such as disability or death of the bread-winner leaves families to fend for themselves in trying circumstances.

As a measure against the financial burdening in the event of such occurrences, insurance acts as a solid barrier. However, if you think that merely taking out a life-insurance policy or a wider-coverage health insurance policy is enough, you may need to rethink. While the overall coverage and lump sum benefit of such policies is static, the terms and conditions may not always match up to the immediate requirements. For instance, imagine a sole earning member of a family who is diagnosed with a life-threatening disease like cancer. In this case, the existing insurance does not fully cover the costs and the family has to look for emergency modes of funding.  It is in this context that a specially formulated comprehensive policy – one that covers diseases, disabilities and death, comes to the rescue.

HDFC Life Click2 Protect Life is such a policy that secures your finances and helps you clash against the three aforementioned “Ds”. This uniquely comprehensive plan comes with low premiums and broadly diversified coverage. The plan offers nine plan-options to choose from, as per the specific needs and the desired payment options. Out of these listed nine options, six options are meant to be garnered as lump sum benefits and three options come with the option of lump sum and monthly benefits. The six lump sum coverage plan options are: Life, Extra life, 3D Life, Lifelong protection, 3D Lifelong protection and ROP (Return of Premium), while the three monthly and lump sum options are: Income, Extra Life Income and Income Replacement options. Moreover, coming with the added plan benefits, Click 2 Protect has become even much more beneficial in its totality. 

The inculcated changes include:

  1. Increase in the premium payment entry age in Lifelong options (from existing 65 years to 75 years)- This feature makes both the options available for customers and leads to a significant decrease in the premium size!

  2. The maturity age has been increased to 85 years from 75 years, in the lifelong option. The options wherein the terms and maturity ages have been increased are Life, Extra Life, Income, Extra Life Income options. This increases the already existing quantum of diversity of the plan manifold.

  3. Increase in maximum policy term - from 40 years to 50 years. The resulting increase in the flexibility of option-choosing and claim settlement becomes all the more beneficial for the customers.​

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Francis Rodrigues Francis Rodrigues

Francis Rodrigues has a decade long experience in the insurance sector, and as SVP, E-Commerce and Digital Marketing, HDFC Life, manages the online sales channel, as well as digital and performance marketing. He has had hands-on experience in setting up sales channels and functional teams from scratch over a career spanning 2 decades.

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Vishal Subharwal Vishal Subharwal

Vishal Subharwal heads the Strategy, Marketing, E-Commerce, Digital Business & Sustainability initiatives at HDFC Life. He is responsible for crafting and ensuring successful implementation of the overall organisation strategy.

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