RESUME APPLICATION PAY PREMIUM
Fund Performance

Fund Performance

Knowledge Center

Knowledge Center

About Us

About Us

Tools and Calculators

Tools & Calculators

Quick links

Mobile (Download app)
  • Webpages
  • Documents
  • HDFC Life ClassicAssure PlusInvestment
  • HDFC Life ClassicAssure PlusInvestment
  • HDFC Life ClassicAssure PlusInvestment

For NRI Customers

(To Buy a Policy)

(If you're our existing customer)

For Online Policy Purchase

(New and Ongoing Applications)

Branch Locator

For Existing Customers

(Issued Policy)

Fund Performance Check

RESUME APPLICATION PAY PREMIUM

What do you want to do?

Quick links

Mobile (Download app)

Download HDFC Life App

Buy plans, track your policy, make renewal payments & monitor fund performance with HDFC Life App, Download Now!

Apple Logo Go to Google Play Store

Look out for those you care about, in more ways than on

down-arrow
Get a Term Plan to protect your loved ones.
July 22, 2019

Ashutosh Shirke, 40, loves cricket and loves helping people out even more. He describes how his “North Stand Gang” has helped out people in Mumbai whenever they needed it.

“We are a motley crew who are always the loudest in the North Stand of Wankhede Stadium during any cricket match in Mumbai - be it Tests, which is our favourite, ODIs or T20s. It doesn’t matter if it is the Indian cricket team in action, the Mumbai Indians playing the Indian Premier League or a Ranji Trophy fixture in progress - cricket runs through our blood. What we love about this particular stand is the fact that it is the most passionate during any of the games.

Back in the day, cellphones were not allowed in the stadium, so while we had a great time during the match, there was little interaction after it. In 2009, we were first allowed to carry them inside and we exchanged numbers. Soon, we would meet up after the game and unite on weekends to simply hang out. Our core group is about 20, but with every match, we had more likeminded folks joining in between the ages of 21 and 46. In fact, our youngest member is just eight and joins his father at a few of the matches.

In 2012, we started our twitter handle, @NorthStandGang, where we would tweet about the matches that we were going to. Soon, we got a lot of traction on it due to the cricket, a few even believing that we could fetch them tickets for a game!

While a few of our members have moved abroad for studies or work, most of us are still based out of Mumbai. We know how difficult it can get if you’re stuck in the rains in this city and decided to use our twitter following to good effect in the monsoon.

While in the past we’ve tweeted about people who are missing or pets that had strayed, we decided to use the medium to help out in the rains as well. Our members are spread across Mumbai in places like Marine Drive, Dadar, Kandivali, Borivali and Thane, so we decided to send out messages to people who were stranded and decided to help them out in whatever way that we could. If they were in the area, we would simply ask them to come over and get out of the rain; in case they were not around, we would try to locate someone close to them.

These actions have been backed by a simple philosophy – one should always look out for those they care about. Another way of doing that is by getting your life insured. I wasn’t very familiar with the world of insurance and investments, but my elder brother made me realise how important it is when he bought an HDFC Life policy a few years ago.”

Like Ashutosh, more and more people are realising how essential it is to get your loved ones protected through a term insurance policy.

Related Articles:

ARN: ED/08/19/15325

Term Plan Articles Term Plan Articles

Investment Articles Investment Articles

Savings Articles Savings Articles

Life Insurance Articles Life Insurance Articles

Tax Articles Tax Articles

Retirement Articles Retirement Articles

ULIP Articles ULIP Articles

Health Plans Articles Health Plans Articles

Child Plans Articles Child Plans Articles

Popular Calculators Popular Calculators

Francis Rodrigues Francis Rodrigues

Francis Rodrigues has a decade long experience in the insurance sector, and as SVP, E-Commerce and Digital Marketing, HDFC Life, manages the online sales channel, as well as digital and performance marketing. He has had hands-on experience in setting up sales channels and functional teams from scratch over a career spanning 2 decades.

LinkedIn profile
Author Profile Written By:
Vishal Subharwal Vishal Subharwal

Vishal Subharwal heads the Strategy, Marketing, E-Commerce, Digital Business & Sustainability initiatives at HDFC Life. He is responsible for crafting and ensuring successful implementation of the overall organisation strategy.

LinkedIn profile
Reviewed By Reviewed By:

Here's all you should know about life insurance.

We help you to make informed insurance decisions for a lifetime.

What Is Insurance?

What Is Insurance?

Learn the essentials of what is insurance, its types, benefits, and how it protects your finances. Get insights into life and general insurance policies today.

Blue Chip Fund

Diversified Equity Mutual Funds

Insurance Overload: Are You Hoarding Policies Instead of Securing Your Future?

Find out exactly how many insurance products do you need to protect your familys future. Avoid policy overload and secure peace of mind with expert insights.

Insurance Overload: Are You Hoarding Policies Instead of Securing Your Future?
The Working Professionals Guide to Reducing Stress Previous
Vishal Subharwal (EVP, HDFC Life) & Anupam Gupta speak about the evolution of the Insurance industry in the Digital Age Next
HDFC life
HDFC life

HDFC Life

Reviewed by Life Insurance Experts

HDFC LIFE IS A TRUSTED LIFE INSURANCE PARTNER

We at HDFC Life are committed to offer innovative products and services that enable individuals live a ‘Life of Pride’. For over two decades we have been providing life insurance plans - protection, pension, savings, investment, annuity and health.

Popular Search

Popular Searches