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Who Needs Life Insurance - People Who Need Life Insurance

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September 05, 2018

There are various personalities you happen to meet through the course of life. Some have the penchant to explore, others have a leaning toward leading a balanced lifestyle, while still more have a fierce independence about themselves. Whatever the case may be, each person is unique with their own defining characteristics. The people you chance upon have their own quirks and habits.

  1. The Adventure Junkie

    This character type is always in for an adrenaline rush. Ideas that form wild imaginings for most people turn out to be realities for the adventure junkie. Here is an individual who would pretend a Maruti 800 is a Formula One race car. These characters quit their jobs on a whim to become nomads in search of thrill and excitement.

    They have the unique ability to turn mundane activities into escapades. They gallivant all around the place, often unpredictably at times. To fuel the limits of their most outrageous quests, an adventure junkie must be sensibly secured with protection plans such as term insurance, so they continue their expeditions without a worry.

  2. The Exotic Traveller

    You'll find the exotic traveller deeply immersed within the pages of the Lonely Planet travel guides, and the Discovery channel may be a regular feature on their televisions. These individuals are bitten by the pesky travel bug that is calmed when they are on the move. The traveller has a suitcase readily packed in a jiffy, often with few questions asked.

    A passport is a thing of pride for these characters. They fancy themselves as world citizens. To finance their restlessness, the exotic traveller the best investment plans to keep themselves financially secure while they're busy globetrotting.

  3. The Health Freak

    Quinoa meals and kale drinks are regular features for health freaks. Being on the hunt for healthy recipes is commonplace. Monitoring food portions is done with zeal. Dairy-free and gluten-free diets are music to the ears of a health nut. Cardio, yoga, zumba, cross-fit, aerobics, you name it and health freaks are doing it with sincere dedication. Being active everyday is a primary goal. A Jacuzzi, sauna and spa is a usual indulgence. Leading a balanced and holistic lifestyle is a priority and a good is just as important as that carb-free midday meal.

  4. The Corporate Chanakya

    This person is the boss at juggling professional and domestic responsibilities without a hitch. Such a person may be running his or her own business venture or climbing the corporate ladder. The proverbial glass ceiling does not exist for them, and the sky is truly the limit. They rise to any challenge that comes their way. This corporate guru needs to be financially secure for their future endeavours.

  5. The Wise One

    We've all come across the character of the jovial wise old man who is defined by integrity and sincerity. For years he has participated in the proverbial rat race and worked in a steady job. He is not a risk taker and plays safe to provide for his loved ones. Here is a classic family man. This man reaps the benefits of all his hard work in his golden years. This is the phase of his life that he truly enjoys his retirement.

    So which personality do you identify with? Are you the traveller on a constant wanderlust or the adventure junkie looking for the next big thrill or the wise one? Whichever personality you may think you are, there is one common thread that binds us all. We are all working hard for a good life. We all want to provide for ourselves, our loved ones and to be a Superman or Supergirl.

    While you work hard to make these dreams come true, there could be situations that may not go as you planned. Events that are beyond your control, how do you ensure that your family isn't affected financially then? An life insurance plays the role of a superhero for life's unplanned eventualities. You may not be able to alleviate the emotional hardship your family might face, but you could definitely ensure they don't have a financial setback in your absence

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Francis Rodrigues Francis Rodrigues

Francis Rodrigues has a decade long experience in the insurance sector, and as SVP, E-Commerce and Digital Marketing, HDFC Life, manages the online sales channel, as well as digital and performance marketing. He has had hands-on experience in setting up sales channels and functional teams from scratch over a career spanning 2 decades.

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Vishal Subharwal Vishal Subharwal

Vishal Subharwal heads the Strategy, Marketing, E-Commerce, Digital Business & Sustainability initiatives at HDFC Life. He is responsible for crafting and ensuring successful implementation of the overall organisation strategy.

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